Senior Analyst - Econometrician
London based, hybrid working
Salary: up to 55k + benefits (life insurance, private medical care + more!)
The company:
You will be joining a global communications agency leading with breakthrough thinking, building growth for brands, and helping their clients see the bigger picture.
The company's Analytics & Insight team houses all the data, effectiveness, and insight specialists within the business.
Their areas of expertise span market mix modelling, budget setting and allocation, forecasting, brand equity modelling, launch volumetric studies and conjoint to name but a few. The primary focus is on getting insight out of data and analytics in order to provide recommendations for clients that are realistic, relevant and above all actionable.
Overview of role
The business is looking for a Senior Analyst to join their Data Science and Modelling team and help deliver marketing analytics projects for some of the UK and global clients.
As the Senior Analyst you will work across all areas of an econometric projects - mostly focusing on Market Mix Modelling. This will involve the initial project design and set up, managing the data collection, the modelling work, identifying key insights and writing the presentation debrief.
Responsibilities of the role
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