Overview

Competitive Salary £35,000: plus, company bonus, hybrid and flexible working, enhanced benefits - including unlimited paid annual leave, private healthcare, pension, discounted gym membership and more) 

As a Sales Development Representative at Profusion, you will be at the forefront of our sales efforts across both CRM & Data responsible for generating and qualifying leads and driving the early stages of our sales funnel. 
 
Your primary goal will be to identify potential clients, initiate conversations, and nurture relationships, ultimately setting up meetings and opportunities for our commercial team to continue the nurture to close. 

This role is ideal for a driven individual who thrives in a fast-paced environment and is passionate about CRM & Data strategic services. Team members will have good potential for personal and career development, learn from and share knowledge with a range of talented, highly skilled, and internationally diverse team of colleagues. All of this while embarking on an exciting journey with a pioneering, fast-growing company situated at the heart of London’s Tech City. 

Key Responsibilities 

Lead Generation & Prospecting:
•    Research and identify potential clients who could benefit from our CRM & data services.
•    Use a variety of tools and methods (e.g., LinkedIn, cold calling, email outreach) to build a robust pipeline of qualified leads. 
•    Conduct initial outreach to prospects through phone calls, emails, and social media to introduce our services and qualify their interest. 
Qualification & Needs Assessment: 
•    Engage with prospects to understand their CRM & data needs, challenges, and pain points. 
•    Qualify leads based on defined criteria to ensure they align with our ideal customer profile. 
•    Schedule meetings and product demos with our sales team for further engagement. 
Relationship Building: 
•    Develop and maintain strong relationships with potential clients through consistent follow-ups and personalised communication. 
•    Provide prospects with relevant information about our CRM & data solutions and the value they can bring to their business. 
Collaboration: 
•    Work closely with the commercial teams to refine messaging, strategies, and targeting. 
•    Provide feedback to the commercial teams on the quality of leads and the effectiveness of outreach strategies. 
Tracking & Reporting: 
•    Maintain accurate records of all lead interactions and sales activities in our in-house CRM system. 
•    Track and report on key performance metrics such as the number of qualified leads, conversion rates, and meeting set rates.  
Government Bids 
•    One of our strategic growth pillars includes pursuing new government contracts. As part of that, monitor government tender portals to identify relevant data & CRM contracts 
•    Ensure our bid meets all outlined requirements and is submitted/monitored successfully.

Personal Specification: Knowledge, Experience and Skills 
The role requires a collaborative approach, working closely with commercial teams to refine strategies and ensure effective lead generation and prospecting. 

Knowledge & Experience 
•    Previous experience in a sales or lead generation role, preferably in the technology or SaaS industry.
•    Ability to demonstrate a successful sales outreach process 
•    Familiarity with CRM, data, digital or email marketing services is preferred.

Skills & Competencies  
•    Strong communication and interpersonal skills, with the ability to build rapport quickly. 
•    Excellent organisational skills and attention to detail. 
•    Motivation to succeed and grow your career within a sales/commercial role
•    Self-motivated and able to work independently with minimal supervision. 
•    Proficiency in using sales tools and CRM software is preferred. 

How to apply
If you are interested in this role and feel your skills and experience are a good match and want to find out more then please do get in touch. Please complete the application form and upload your CV (The closing date for applications is the 30th of September 2024).

Please note that because of the high number of applications we typically receive, it is not possible to answer everyone in person, successful candidates will hear from us within 2 weeks of the closing date. 

About us

Profusion Media enables businesses to drive growth with world class Data & AI and CRM Services.

Profusion CRMis an adaptive data-driven CRM agency with over 20 years’ experience. Their mission is to empower marketers to get the most out of their Marketing Technology by helping them create outstanding data-driven customer experiences that deliver business growth. 

Profusion CRM’s adaptive methodology blends best-in-class digital marketing and data science techniques to create CRM strategies proven to increase revenue by the millions. 

From platform migration to building hyper-personalised customer journeys using predictive modelling, their team of experts work with some of the world's greatest brands including HSBC, M&S Money, Honda, First Direct, Screwfix, Tradepoint and more.

Profusion Dataare a team of data specialists who design, build, and embed cutting edge-data solutions that create value. Through combining in-house expertise with an extensive network of specialist and academic partnerships, they help clients become more efficient and more effective through data.
 
Profusion Data’s ability to support across all parts of the transformation journey makes them unique. From strategy and engineering, through to analysis, machine learning and BI, they bring all the necessary skillsets together to produce genuine business impact and strong ROI for clients.