And Begin is a forward-thinking, personalised prescription skincare brand made for midlife skin.
Launched in early 2024 by the personalisation pioneers behind Skin + Me and based on the success of its millions of prescription skincare treatments. And Begin takes its learnings from Skin + Me’s data on women of 45+ and couples this with peerless dermatological authority. We are the brand synonymous with personalised skincare, specifically tailored to the needs of midlife skin. We are looking for a creative, organised and passionate individual to join our Growth Marketing team.
About the role:
As a Growth Marketing Executive at And Begin you will execute and manage our paid search (PPC), paid social and affiliate activity. From owning the day to day management of the accounts, to planning and executing tests, your role will be instrumental to helping us hit our KPIs and ambitious growth targets.
The ideal candidate will have 2 to 3 years experience within paid search and paid social with a desire to grow their skills beyond this core area. Knowledge of Affiliate Marketing is a plus. This role will work closely with the Head of Growth and Senior leadership and will also have strong ties to the creative and data science teams, giving you the opportunity to work with key stakeholders across the business.
The successful candidate will be confident working autonomously and communicate well. They will be positive, energetic and ambitious, looking for an opportunity to take their career to the next level in a fast growing business.
This is a hybrid working role with three days a week in our office (Mon, Tue, Fri) and two days remote.
What you'll do:
In this role you will implement our growth strategy through our paid channels, manage a large budget and discover new avenues for growth. Responsibilities will include:
- Supporting the Head of Growth in running and managing Google, Meta, TikTok paid campaigns and our Affiliate program.
- Building campaigns from scratch and optimise accounts to ensure we hit KPIs and growth targets
- Allocate the paid media budget efficiently to maximise performance, alongside the wider Growth Team
- Develop and execute testing across all aspects of the paid channels, including creative, messaging, landing pages and offers
- Collaborate with our in house creative team to plan, ideate and brief in creatives
- Utilise in-house data tools to analyse and discover performance trends to improve results
- Produce weekly reports that communicates key data, trends and recommended actions
- Work with the wider growth team to ensure the channels align on strategy and brand messaging
- Discover new methods to unlock growth within channels and stay up to date with industry trends, news and products to ensure we stay ahead of the curve
Who you are:
These are the skills we’re looking for. Even if you don’t tick every box, but feel you’re right for us, we’d still love to hear from you.
- 2 to 3 years of experience in a PPC role either at an agency or in-house, where you’ve gained hands-on experience in Google Adwords and Meta advertising and a strong understanding of the main performance drivers for these channels
- Data driven with the ability to analyse large sets of data in Microsoft Excel
- Strong attention to detail
- Ability to work as a team and independently
- Strong communication skills and confidence presenting results and being challenged by senior stakeholders
- Ambition to constantly improve and develop your knowledge
- Passionate and confident working in a fast moving and high growth environment, always with a positive attitude
- An interest in the skincare industry with a drive to keep up with all market trends and ensure we stay ahead of the curve
Why should you choose And Begin, part of the Skin + Me group?
- A daily challenge – in a thrilling, entrepreneurial start-up environment, no two days will ever be the same.
- Make a difference – work within a revolutionary company that is focused on improving millions of lives.
- Significant equity – potentially life-changing value if you commit to our long-term mission.
- Serious commitment to growth – personal development is important to us and we’ll make sure we support your growth, and give you broad experience across your role.
Benefits:
- 25 Days Holiday (+ all the usual Bank Holidays) – It's important to take a break and recharge, that's why we offer a generous holiday allowance
- Free Breakfast & Lunch – It’s important you are well fueled for the day so we've got your breakfast and lunch covered. Plus drinks and snacks are available too!
- Hybrid working to give you flexibility – We are all remote on Wednesday and Thursday. When we are in the office on Monday, Tuesday and Friday our core hours are 10-4. If you're an early bird you can do 7-4, and if you're a night owl 10-7 is fine too. Need more flexibility around your life – just let us know.
- Equity – We offer a competitive salary and a generous share award package that means every employee has a stake in the business. We really are all in this together
- Health and wellbeing focus – We offer a healthcare cash plan, cycle to work schemes plus free healthy breakfast and lunch in the office. We'll be sure to always prioritise your physical and mental health.
- Culture club – Our culture club team meets every week to make sure we celebrate our big wins and milestones too, with parties, surprises and more.
- You’ll get highly discounted Skin + Me products for you, and 10 friends + family too.
- Generous employee referral scheme. If you know more fabulous people and refer them to work with us too, you’ll receive a cash bonus when they pass probation.
- Dog-friendly office with two very cute resident dogs!
More about Skin + Me & our new brand, And Begin:
There’s a huge problem in the world of skincare: people struggle with more than just how their skin looks. They also worry about how it makes them feel and how to manage it long-term. We’re on a mission to change that.
And Begin is the forward-thinking, personalised prescription skincare brand made for midlife skin. Created by the personalisation pioneers behind Skin + Me and based on the success of its millions of prescription Daily Dosers. And Begin takes its learnings from Skin+Me’s data on women of 45+ and couples this with peerless dermatological authority. We are the brand synonymous with personalised skincare, specifically tailored to the needs of midlife skin.
And Begin exists to champion midlife women beginning the next stage of their life and ensure their skin keeps up with them. WE ADVOCATE FOR: a ‘Shift to Self’ focus, living life on your own terms the idea that when it comes to skincare, you really can have it all. We are dedicated to creating skincare with no compromises; just undeniable results. Because we want our customer to know - we’ve got you.
Skin + Me and And Begin recently secured £10 million in a series B funding round, reflecting the growing interest in expert-approved skincare. We’ve raised funding from some of the best-known direct-to-consumer entrepreneurs and VCs, including Octopus Ventures. Our highly experienced founding team comes from the likes of Facebook, Charlotte Tilbury, Tails.com and Graze.com.
Our journey has just begun and we’d love for you to join us as we change the face of skincare! Think you’re up for the challenge?
