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Mmm Consultant


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  • Silverdrum
  • 2 days ago

Are you passionate about shaping the future of marketing measurement? Do you thrive in a dynamic environment where innovation is key?We are hiring for an Marketing Mix Modelling Consultant for a data consultancy within a media agency who will take charge of delivering cutting-edge measurement solutions to clients.To be considered you will need experience with MMM and advising clients acoss econometrics.Salary to £60,000 + benefitsKey Responsibilities:Collaborate with clients to design and implement measurement solutions, leveraging best practices from media measurement and technical perspectives.Utilize cutting-edge approaches and advanced mathematical and data techniques to deliver impactful results.Lead Marketing Mix Model (MMM), attribution, and other measurement projects, ensuring statistical rigor and real-world media relevance.Liaise with clients, directing projects from a modelling and mathematical standpoint, while maintaining a strong understanding of media dynamics.Work closely with Data Scientists to bridge the gap between client needs and analytical solutions, ensuring high-quality outputs presented in a client-friendly manner.Experience:Experience in a similar role within a Media Agency environment, delivering MMM and attribution model projects.Proficiency in Bayesian and linear regression approaches; familiarity with other machine learning techniques is advantageous.Extensive experience in data mining and analysis, including designing methodologies to address ad-hoc queries.Strong stakeholder management skills with exposure to client-facing environments.Proven ability to collaborate effectively within multidisciplinary teams across various workstreams and projects.Skills:In-depth knowledge of Market Mix Modelling and Digital and TV attribution.Excellent data visualization and storytelling capabilities.Proficiency in coding, preferably in R or Python; experience with R Studio or Jupyter notebooks is a plus.Solid proficiency in Excel and PowerPoint.

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MMM Consultant

Are you passionate about shaping the future of marketing measurement? Do you thrive in a dynamic environment where innovation is key?We are hiring for an Marketing Mix Modelling Consultant for a data consultancy within a media agency who will take charge of delivering cutting-edge measurement solutions to clients.To be considered...

Silverdrum London