Senior Research Director - Brand

Kantar Group
London
5 days ago
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We’re the world’s leading data, insights, and consulting company; we shape the brands of tomorrow by better understanding people everywhere.

Applying for this role is straight forward Scroll down and click on Apply to be considered for this position.Our Insights colleagues are the masters of using data to resolve challenges. They help brands define what they should stand for, how to reinvent and renew their offer, how to better reach audiences, and how to win with consumers and customers. By collecting substantial data from across the world, they blend human expertise with technology, making sure we can deliver innovative insights to brands everywhere.We work with the biggest brands in the world, ranging from Adidas to TikTok and HSBC to Unilever, helping them understand their customers and take the right decisions in relation to opportunities and challenges across Brand, Creative, Media, Innovation, Customer Experience, Consulting and Analytics. We have over eight hundred colleagues across the UK and Ireland, based either in our offices or remotely; part of a global company working across over one hundred different countries.ROLEOur Senior Client Leads immerse themselves in their client’s worlds to really understand their brands, communications and business strategy in order to help them grow. We are lucky enough to work with the majority of the world’s biggest advertisers, covering categories such as personal care, household goods, food and drink, alcoholic drinks, finance, retail, technology, travel and many more.You will get to develop collaborative, strategic partnerships with your clients. The research is broad across multiple data sources; a blend combining brand tracking (mostly automated and app based), brand positioning, brand guidelines, analytics (there is a very strong analytics/data science team here), client data, segmentation etc.All this in a supportive, positive, proactive, buoyant business with excellent career development opportunities, where you can expect to be properly rewarded for the results you deliver.WHAT YOU’LL BE DOING:Provide expert and holistic advice to clients on brand, communication and business strategyBlend multiple data sources and methodologies to address complex client questions and deliver clear recommendationsManage and grow senior and complex client relationships within your domain, with a minimum value of 1.65 millionPartner with clients and agencies to deliver impactful domain-based solutions and drive cross-domain opportunitiesDrive commercial growth within your domain and manage an active pipeline, with a focus on scale, cross sell and repeatSponsor Top Tier accounts, lead on proposal development and contribute to strategic goals within the domainBuild and coach high performing domain teams, with specific emphasis on Director cohortSet the cultural tone and behavioural agenda, and embed the right values within the domainSKILLS & EXPERIENCE REQUIRED:Highly strategic and consultative individual with a passion for brands and brand developmentExperience working with global clients within fast-moving sector/sExperience managing and inspiring teams in a previous role/s or ready to take the step upPassionate about growing and developing your team, by being an inspiring leader and managing junior membersQuantitative research background and experience managing research projectsExperience having worked in either research agency, client side or agency planning environmentsWHY JOIN KANTAR?We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world.And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We’re dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others at Kantar.

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