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Insight Analyst

Blue Pelican
London
1 year ago
Applications closed

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Insight Analyst
Location:Hybrid working - Central London offices (West End) – 3 days per week
Salary:£30,000 to £35,000 plus benefits

You’ll be joining a data consultancy, one who specialises in helping businesses drive value from their customer data. This is achieved principally through marketing related fields such as optimisation of marketing spend, CRM insight and media analytics. As well as digital analytics, social listening, consumer insights and research projects.

You’ll be joining a specialist insight function which works with a broad array of first and 3rd party data, as well as tools and platforms to provide analysis, insight and reporting which helps inform client strategy and feeds into pitch materials.

This is a truly varied role, and something which will give you a really unique and interesting toolset to learn and evolve your career from due to its diversity.

You’ll be getting under the skin of what people are talking about and deriving insights from that from across platforms like social media, utilising listening tools, or working with digital analytics tools. Working with recognised research and intelligence platforms like YouGov and GWI, or pulling data from a client’s data warehouse and analysing first party customer behavioural data to provide actionable insight.

From the salary, you can see we’re not looking for a lot of commercial experience to be demonstrated with this role, but we do require some. In reality that experience can be within reporting, dashboarding and visualisations. As that’s going to be a critical capability needed within the role to start off with. Along with the natural ability to story tell narratives and insights identified from those reports.

In addition, we’re interested in you being able to demonstrate some coding skills, ideally with SQL – principally extraction and manipulation of data from within relational databases.

This is also a role which will suit you if you’ve got that naturally inquisitive nature and find yourself wanting to probe deeper into data to find out the why’s and what’s going on under the skin when you find behavioural anomalies or strange things which don’t seem to correlate when you’re analysing results.

The rest of this role is something which will can be learned, and you will be get a lot of opportunity to develop an array of skills and technical abilities. Including learning all those various data and analytics platforms mentioned previously. Coupled with getting to be involved in a wide array of statistical, analytical and research based project types.

When looking at career development paths with this firm, they’re able to support a variety of options for you, since the company has teams which cover research, analytics, data science, BI and reporting, CRM and more. So coming from a role like this where you’re going to be building a broad base of skills touching on so many of these, you’re going to be spoilt for choice in the future on which path you opt to take.

Experience required

Have commercial experience ideally working with Power BI developing dashboards, visualisations and reports, ideally working with marketing, customer or CRM related data Some knowledge/experience with coding in SQL – extraction and manipulation skills principally, and working with relational databases Able to draw meaning and insights from data and analysis output, which you can translate into a meaningful story for business audiences Good Maths/Stats background supported through education Keen to learn and interested in developing yourself in a role which is going to give you a lot of breadth across analytics, research, reporting and insight capabilities, including the respective tools and platforms for all these.

Applicants must have the ability to live and work in the UK unrestricted.

Unfortunately the business isn’t in a position to provide sponsorship. This extends to PSW visas too, as unfortunately they will require Tier 2 at the end of their term.

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