This is a 12 month fixed term contract role

About the Role:

We are seeking an experienced Advertising Marketing Specialist to join our international advertising team for one of our largest tech and entertainment clients, focusing on driving the success campaigns across global markets. The ideal candidate will have a strong background in advertising, project management, and strategic planning, with experience working across multiple time zones and managing large-scale campaigns. You will collaborate with various stakeholders, including Creative Production, Data Science & Analytics, and Local and Global Marketing teams, to develop and execute effective marketing strategies that support our short-term and long-term goals.

Roles and Responsibilities:

• Strategy and Campaign Management:
  • Partner with global teams to develop and implement strategies that support growth objectives.
  • Manage large advertising launch projects, from initial strategy and briefing to execution and post-campaign analysis.
  • Oversee both brand and growth campaigns, ensuring they align with overall business objectives.
  • Collaborate with Data Science & Analytics team to monitor campaign impact on product metrics, sharing insights that help refine marketing strategies.
  • Analyse and interpret campaign data to drive continuous improvement and share key learnings with the broader team.
  • Coordinate with global teams to manage campaigns across different time zones, ensuring consistency and effectiveness.

About You:

• Experience in advertising or marketing, with a focus on Game as a Service (GaaS) or App as a Service (AaaS).
• Proven experience managing large-scale advertising campaigns from start to finish.
• Strong project management skills, with the ability to manage multiple projects and deadlines simultaneously.
• Excellent communication and organizational skills.
• Experience working in a global team environment and managing campaigns across different time zones.
• Ability to analyse and interpret data to inform campaign strategy and optimization.
• Familiarity with the gaming industry.
• Experience in both brand and growth marketing, with a track record of successfully managing campaigns that drive business results.
• Strong strategic thinking skills, with the ability to develop and implement long-term marketing strategies.
• Experience briefing and managing external agencies.
• Ability to work in a fast-paced, dynamic environment with cross-functional teams.

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